“Kool-Aid,” by Bring Me The Horizon is the second track on their album “POST HUMAN: NeX Gen”. It is a harrowing and explosive opener that sets a heavy tone for the rest of the record. The track, produced by Zakk Cervini, Oli Sykes, and Dan Lancaster, reflects the band’s trademark style with powerful drums and massive guitar riffs that burst through the speakers, leaving an immediate impact.

Oli Sykes delivers impressive vocals, embodying the intensity and emotion of the lyrics. The verses paint a vivid picture of rebellion and defiance. They also describe the consequences of devolution and the scars left by martyrs. The pre-chorus builds anticipation with a question about desires and a declaration of a generation marked by a sense of rebellion.

Metaphorical Kool-Aid

The chorus, with its catchy melody, features Sykes singing about drinking the metaphorical Kool-Aid, symbolizing a blind acceptance of fate. The lines “So suffer your fate, oh, come here and give me a hug” suggest a dark irony, highlighting the twisted nature of the narrative. The emotional depth in Sykes’ vocals is complemented by the supporting background vocals from Lee Malia and Lucy Landry.

The bridge intensifies the experience, with Sykes expressing dominance and possession with the lines “I got my hands around your throat, I love the way you choke.” This adds a layer of darkness to the track, enhancing the overall atmosphere of rebellion and resistance.

The production quality, credited to Zakk Cervini and Julian Gargiulo, is outstanding, ensuring a powerful and immersive listening experience. Additionally, the mix, master, and engineering by Phil Gornell contribute to the track’s sonic richness.

“Kool-Aid” is a potent blend of heavy instrumentation, impactful vocals, and thought-provoking lyrics. The track successfully captures the essence of Bring Me The Horizon’s musical identity. Also, it makes a standout addition to their discography.

So, wait no longer! You can take a listen to the new single “Kool-Aid” by Bring Me The Horizon here. Also, be sure to let us know your thoughts to this new release by commenting on our social media posts.

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Becky Anderson

Journalist at Contact Me

Becky, a passionate music enthusiast, embarked on her journey into music journalism in 2018. Beyond her love for melodies and rhythms, Becky finds solace in the written word, often immersing herself in the pages of books. Yet, her heart truly sings when she's with her close-knit circle of friends, sharing laughter and creating lasting memories. In her articles, Becky's devotion to music shines through, as she introduces readers to fresh, soul-stirring sounds while adding her unique voice to the ever-evolving world of music journalism.

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