‘Attention’ by Doja Cat – Single Rating: 4/5 ★★★★☆

Doja Cat returns with her new single, ‘Attention’, and once again proves her willingness to explore different musical styles. The track opens with an unorthodox overture, showcasing a harrowing baroque quality that immediately piques our interest. The gradual introduction of the harp sets the stage for Doja Cat’s entrancing vocals. It is here where she serenade us with a soothing and melodic aura.

‘Attention’ exudes a certain Lana Del Rey quality, whisking us off to a paradise-like soundscape from the very beginning. However, Doja Cat soon returns to her trademark style. Furthermore, she transitions into a rap delivery around one minute and twenty seconds into the track. This fusion of hip-hop and jazz elements creates an anthemic atmosphere that showcases her lyrical prowess.

As the lead single from her upcoming fourth studio album, released on June 16, 2023, ‘Attention’, sets the stage for what promises to be an exciting and highly anticipated new project. The lyrics of the song delve into Doja Cat’s personal journey. Also, she addresses those who have criticized her for her change in appearance and confidently embracing herself. With lines like “I am not afraid to finally say shit with my chest,” she establishes a bold and unapologetic stance.

The anticipation for ‘Attention’ began when Doja Cat shared a tracklist via Instagram in April 2023, teasing fans about the upcoming album. She further fueled speculation by retweeting tweets mentioning the words “Doja Cat” and “Attention,” hinting at the song’s status as the lead single. The official announcement came on June 13, 2023, along with placeholder cover art, creating a buzz among her dedicated fanbase.

You can take a listen below. So, do you think that this is one of the best new releases from Doja Cat?

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Emily Harris